Keeping some of the problems aside that Google had faced while integrating its product mixture and Zagat, it has been observed that GoogleÔÇÖs own marketing and brand problems in the Local space are in its record.The management interfaces of Google+ and Google places pageÔÇöincluding that of the Local to Maps to plain Google PlusÔÇöseem to have some interaction problems not only for users but also for elite class users. This misguided exercise or haphazardness of different brands seem the same to those...
Read MoreSEO is an industry that is very fluid-like and has a history of shifting shapes, which leaves those who need the services in a confusing state when it comes to selecting an SEO company in 2013. The industry of online SEO offers a very cloudy mixture of SEO tactics. Many of these are still being sold as viable methods online, despite their lacking of SEO value in the current landscape of SEO that Google as created through algorithms. Avoiding companies of SEO...
Read MoreIf this is the very first time that you have ever heard of local search ranking factors, you can find a lot of information about them online. Below are a few of the highlights regarding the changes this year: This year is the groupÔÇÖs very first effort of helping readers distinguish between the signals that possess more or less prevalence, depending on the type of result that Google is showing (maps, carousel/pack, or localized organic). Given that a massive section of the...
Read MoreDon't attempt to optimize your site with keywords that have a lot of competition. For example, if you were to a search on Google for the keyword ÔÇ£SEOÔÇØ you would get a result of 716,000,000 pages. You don't have to be a genius of marketing to know that there is too much competition for this specific keyword and that it will be very hard to rank well for this term. Therefore, besides concentrating efforts on on keywords that are easier and more...
Read MorePenguin 2.0 ÔÇô Explanation First of all, you need to understand the basics of the Penguin 2.0 as a feature for the search engines. The main purpose of the feature is to spot the link spam that have the purpose of toying with the algorithms that Google was working with when it comes to its search. Those link spam were using SEO strategies in an off putting manner, making it very hard for the pages to be accurate in its information, rather...
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